Sutter Health and March of Dimes Renew Multi-Year Sponsor Agreement for March for Babies
March of Dimes and Sutter Health announced today a multi-year March for Babies® sponsorship renewal through 2018. March for Babies, March of Dimes’ premier fundraiser, supports lifesaving research and educational programs that improve the health of babies by preventing birth defects, premature birth and infant mortality.
Sutter Health began supporting March of Dimes 19 years ago and has been the presenting sponsor of Northern California March for Babies since 2003. To-date, Sutter has raised nearly $8.7 million for the March of Dimes and the past four years has been the top healthcare March for Babies fundraising team in the nation.
In this renewal, Sutter Health continues as the signature sponsor of eleven March for Babies events across Northern and Central California in the communities of San Francisco, the East Bay area, the North Bay, Solano County, the greater Sacramento area, Silicon Valley, Pacific Grove, Stockton, Modesto, Fresno and Visalia. This year, 3 million people plan to participate in March for Babies events in 500 communities across the United States.
In addition to fundraising, the longtime partnership between Sutter Health and March of Dimes includes research and community programs, such as projects to improve protocols and procedures in hospitals across the United States. For example, Sutter Health and March of Dimes worked together to create national protocols that reduced early elective births and practices to treat women at risk of preterm labor. California has seen a 76 percent reduction of elective deliveries before 39 weeks of pregnancy since the introduction of this protocol in 2012.
“Sutter Health delivers the equivalent of about three kindergarten classes every day across our network. We know that a happy life starts with a healthy beginning so we partner with the March of Dimes to constantly look for new ways to promote safer birth experiences for mothers and their babies,” said Traci Van, community benefit director with Sutter Health.
“We’re proud of what we have accomplished so far with the March of Dimes. Our doctors and care teams serve as medical experts; our employees are key volunteers who personally raise funds to help moms and babies, and we partner to help educate the community. I’m excited about continuing our work together,” said Van.
“Sutter Health has shown unprecedented commitment to March of Dimes,” said Shelly Goodchild, March of Dimes Western Region Vice President of Field Operations. “They have raised millions of dollars for March of Dimes and have helped us make a significant impact on lowering rates of preterm birth in the United States. They are a critical partner in helping us achieve our mission to give every baby a fighting chance.”